HEERN Sales Funnel
Higher Education Executive Recruiting Network - Membership Process
1. New Application Submitted
User completes membership application
2. Administrator Review
✓ Approve
✗ Reject
Rejected
Approved
3. Automated Email
• Link to hidden join page
• Select membership level
• System generates invoice
Payment Method Selection
Stripe Online Payment vs. Mail Check
💳 Stripe Payment
4a. Online Payment
Payment processed via Stripe
Automatic Activation
Membership activated immediately
📮 Mail Check
4b. Check Payment
Member mails physical check
Admin Confirmation
Administrator marks as paid
Mark as Paid
Manual Activation
Membership activated
Welcome Email Automation
• Welcome message
• Password & profile setup instructions
• Bundle member addition (if applicable)
• New member information form link
User Action
Admin Action
System Action
Decision Point
Final Step